Amazon Consulting
Operational excellence, strategic growth
Amazon Consulting helps a brand sell on Amazon in the right marketplace, with the right products and a profitable advertising structure. FIX manages store set-up, listings, advertising, stock and brand protection with data.
- Ministry accreditationAccredited by the Republic of Türkiye Ministry of Trade
- USD 250 million in exports achievedto date
- End-to-end managementone team from market to buyer
Why Amazon Consulting?
We manage Amazon not just as a sales channel but as an asset that raises your brand’s global value; every step, from store set-up to advertising, stock and brand protection, runs within a single growth plan.
-
Traditional method: Companies enter Amazon as “one more sales channel”, with no strategy.The FIX method: Your Amazon presence is launched with a growth plan covering marketplace, target country and product selection.
-
Traditional method: Listing copy and images end up looking like competitors’ pages.The FIX method: Listings are written and designed around the A9 algorithm and buyer behaviour.
-
Traditional method: Ads are launched on instinct, and costs spiral out of control.The FIX method: Ad data is reviewed weekly, and bids and budgets are adjusted accordingly.
-
Traditional method: Logistics and stock plans can’t keep up with sales.The FIX method: FBA logistics and stock plans are built around the target country and seasonal demand.
-
Result: A store that is opened and then left to its own devices.Result: A brand channel whose market share and profitability grow together.
What you gain from Amazon Consulting
-
A global FBA logistics network
Your products are spread across a global network, not a single warehouse. Through stock planning and FBA (Fulfillment by Amazon) management, we aim to get your products to customers in the US, Europe or the UAE at Prime speed. -
Buy Box ownership and pricing strategy
Most sales happen in the “Buy Box”. To keep you competitive there, we use dynamic pricing and monitor your price continuously. The aim: to stand out from the competition while protecting profitability. -
Brand registry and A+ content management
We protect your brand by enrolling it in Amazon Brand Registry. With A+ content and brand story designs aimed at building customer trust and raising conversion rates, we turn your store into a standout showcase. -
Multi-marketplace integration
We don’t tie your revenue to a single currency. We manage North American, European and Asia-Pacific marketplaces in a single plan and aim to get your brand selling in several markets. -
The A9 algorithm and search visibility
Sales success is not luck; it is maths. We optimise your products for the dynamics of Amazon’s A9 algorithm and work to lift your organic ranking for high-volume, purchase-intent keywords. -
PPC advertising management
We manage your PPC campaigns based on data. We keep your advertising cost of sales (ACoS) under control and aim to increase your return on ad spend (ROAS) and brand visibility. -
Brand protection and account health
We prepare your brand in advance for Amazon’s strict policy checks and attacks from unscrupulous competitors. We monitor your account health regularly and protect your intellectual property rights, aiming to reduce the risk of store suspension. -
Regular performance report
We give you regular reports on your sales, advertising and stock. You see which product makes money and which ad wastes budget, so you decide on data, not instinct.
Management process: from analysis to market leadership
-
We map competitor sales and opportunity gaps with Helium 10 and Jungle Scout.
-
We get product listings ready to sell with SEO-friendly copy and infographic images.
-
We make the most of the visibility advantage in the first weeks with Vine reviews and external traffic.
-
We cut unproductive ad keywords and focus on profitable products and stock turnover.
Client results
- Companies served
- 250+
- Active export clients
- 50+
- Target countries
- 150+
- Exports achievedto date
- 250 M $
Figures are compiled from FIX records and updated from a single source.
What our clients say
-
We were a local manufacturer; they turned us into a global player. Under FIX’s strategic management, our North American operation overtook our Türkiye turnover in 6 months.
C.E.Chairman of the Board
-
When we faced the risk of suspension, they managed the process professionally with their legal and policy team. They saved our brand’s reputation and our sales channel.
M.K.E-commerce Director
-
They moved our advertising budget out of the “spend” column and into the “investment” column. With data-driven PPC management, they halved our cost per sale.
S.A.Marketing Manager
Success stories
-
A pioneer in its sector for more than forty years, Ferre chose FIX as its export partner.
Ayçıl Mamur · Ferre
Export Consulting
-
Stilevs, one of the brands shaping its sector, joined forces with FIX to pursue fast, sustainable growth.
Paşa Yorulmaz · Stilevs
Export Consulting
-
A pioneer in its sector for forty-eight years, Kilim chose FIX as its export partner.
Selma Baydır · Kilim
Export Consulting
-
Kaymet, a long-established name in the metal sector, chose FIX as its partner on the export push that led to a Premier League stadium project.
Ahmet Emre Sönmez · Kaymet
Export Consulting
Some of the companies we work with
Other services
-
Exports
Export Consulting
We run the export process with you, from market selection to order talks with buyers.
-
Exports
Market Entry Project
A data-driven export roadmap; 50% of the cost can be covered by Ministry support.
-
Exports
Target Market Research Report
We use data to show where your product is in demand, then prioritise those markets.
-
Exports
Potential Customer List
We deliver a list of importers and decision-makers who fit your product, with verified contact details.
-
Grants and incentives
Export Support
We plan trade fair, promotion and market entry costs with Ministry of Trade support.
-
Corporate Development
TURQUALITY® Consulting
We run the TURQUALITY® process end to end, from application to audit and spending management.
-
Grants and incentives
TÜBİTAK Consulting
We design and run your R&D and innovation projects under the TÜBİTAK programme that fits you.
-
Grants and incentives
KOSGEB Consulting
We manage SME applications for start-up, capacity and digital transformation support.
How is the Amazon Consulting fee set?
The Amazon Consulting fee depends on the number of marketplaces and products, whether the service covers set-up only or ongoing management, and the scope of advertising management.
Once we have discussed your store and sales targets, we agree which stage to start from and share a quote.
If you’d first like to check for yourself which support you qualify for: Try the AIx® Incentive Robot for free (available in Turkish)
What is Amazon Consulting?
Amazon Consulting is specialist support, from marketplace selection to advertising management, that helps a brand start selling on Amazon or grow its sales there.
Store set-up, product listings, FBA logistics and brand protection are also part of it.
At FIX, we treat Amazon as a strategic e-export channel through which your brand gains visibility abroad.
We base decisions not on instinct, but on search, advertising and sales data.
What is Amazon account management?
Amazon account management means handing the day-to-day operation and growth of your seller account to a specialist team. It is the ongoing management side of Amazon Consulting, covering listings, advertising, stock and FBA planning, price and Buy Box tracking, customer reviews and account health.
With an existing store, the work starts with an audit of the account, listings, advertising and stock. Our regular reports show you which products are profitable and which ads are spending the budget inefficiently.
How do you start selling on Amazon?
- Market intelligence and opportunity analysisWe decide which country’s marketplace to compete in, with which product and at what price.
- Account and brand set-upThe seller account, brand registration and tax and logistics settings are configured.
- Listing architectureTitles, bullet points, A+ content and images are prepared around search intent.
- Launch and momentumAdvertising and pricing for the first weeks are designed to build ranking.
- Scaling and profitabilityAdvertising, stock and price data are reviewed regularly; profitable products and new markets are scaled up.
Detailed guide
Who is Amazon Consulting for?
| Status | Need | How FIX helps |
|---|---|---|
| A manufacturer with a branded product not yet selling on Amazon | The right start | Set-up with market, product and price selection |
| A brand with an open store but low sales | Visibility | Listing and keyword optimisation |
| A seller whose advertising costs are eating into profit | Profitable advertising | Data-driven PPC campaigns |
| A brand selling in a single marketplace | Expanding into new countries | Multi-marketplace integration |
| A brand facing counterfeit or unauthorised sellers | Brand protection | Brand registration and account health monitoring |
What should you check when selling on Amazon?
- Marketplace rules: Each marketplace (the US, Europe, the United Arab Emirates and so on) has different category rules and document requirements.
- True cost: Set prices by adding commission, FBA fees, advertising and returns costs to the product cost.
- Stock continuity: Running out of stock drops your ranking; plan FBA shipments around sales velocity.
- Account health: Monitor account health metrics and policy warnings regularly.
- Brand registration: Brand Registry matters for access to A+ content and brand protection tools.
- Government support: Assess Ministry of Trade support for e-export spending in advance.
Which metrics are tracked on an Amazon account?
On a healthy Amazon account, advertising efficiency, conversion rate and Buy Box share are tracked together with stock and account health.
- Advertising efficiency: ACoS measures ad spend against ad-driven sales, TACoS against total sales; both are tracked product by product.
- Conversion rate: Shows what share of product page visits turn into orders.
- Buy Box share: Measures how often you hold the Buy Box on the product page.
- Stock and account health: Stock turnover, long-term storage fees, late shipments and return rates are checked regularly.
We write the next step beside every metric, so the report doesn’t sit on a shelf: it turns into action.
Which Amazon marketplace should you start with?
Your starting marketplace should be chosen based on your product’s category competition, logistics costs, tax obligations and your brand’s target customer.
Each country, such as the US, Germany, the United Kingdom and the United Arab Emirates, is a separate marketplace.
We weigh these criteria together with search volume data. What we learn in the first market, we carry into the next ones at lower cost.
- Category competition: Review counts and price bands of first-page products are examined.
- Logistics: Shipping time and cost to FBA warehouses are calculated.
- Tax and registration: VAT and seller registration requirements in the target country are checked.
- Language and content: We plan how listings and A+ content are localised for each market.
Frequently asked questions
-
What does Amazon Consulting cover?Amazon Consulting covers the whole process of starting and growing sales on Amazon.
Amazon Consulting covers the whole process of starting and growing sales on Amazon. We run marketplace selection, store set-up, product listings, advertising management, FBA logistics and brand protection together with you.
-
In which country should I start selling on Amazon?Your starting country is chosen based on category competition, logistics costs, tax obligations…
Your starting country is chosen based on category competition, logistics costs, tax obligations and your target customer. The US, Germany, the United Kingdom and the United Arab Emirates are separate marketplaces. We make the choice with search data, not assumptions.
-
How is a product price calculated on Amazon?An Amazon price is calculated by adding commission, FBA fees, advertising and returns costs to…
An Amazon price is calculated by adding commission, FBA fees, advertising and returns costs to the product cost. Because ranking drops when stock runs out, we plan FBA shipments around sales velocity.
-
Why does Amazon Brand Registry matter?Amazon Brand Registry gives you access to A+ content and brand protection tools.
Amazon Brand Registry gives you access to A+ content and brand protection tools. For brands facing counterfeit or unauthorised sellers, we run the registration process and account health monitoring together.
-
Is there government support for Amazon and e-export spending?Yes. The Republic of Türkiye Ministry of Trade supports certain e-export costs.
Yes. The Republic of Türkiye Ministry of Trade supports certain e-export costs. We identify the eligible items with you before you spend, and manage the application file on your behalf. Support is open to companies registered in Türkiye. Foreign investors can apply once they have set up a company in Türkiye.
-
When should you get outside support for an Amazon account?If sales are stalling, advertising costs are rising relative to sales or you often lose the Buy…
If sales are stalling, advertising costs are rising relative to sales or you often lose the Buy Box, it is time to get support. An account warning or the risk of suspension also calls for fast action. For companies that would rather bring in expertise than build an Amazon team, we manage the account on your behalf.