E-TURQUALITY® Consulting
E-TURQUALITY® Consulting helps software, gaming and IT companies plan overseas growth spending under the Republic of Türkiye Ministry of Trade’s E-TURQUALITY® programme (formerly Bilişimin Yıldızları). FIX runs the application, documentation and reporting process.
- Ministry accreditationAccredited by the Republic of Türkiye Ministry of Trade
- Brand and corporate structurestrategy, processes, Mock Audit
- Programme managementfrom application to expense reporting
Why E-TURQUALITY® consulting?
We plan your global growth costs, from App Store commission to hosting and digital product promotion, around the Ministry’s 50% support, and structure your E-TURQUALITY® application and audit process.
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Traditional method: Global growth costs are met from equity without checking what support is available.The FIX method: App Store commissions, cloud and digital marketing costs are planned around the support scope.
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Traditional method: Programme criteria only come to light at the application stage.The FIX method: E-TURQUALITY® criteria are screened before the application, and development areas are prioritised.
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Traditional method: The application and paperwork take up the software team’s time.The FIX method: We take on the application, documentation and reporting load; your team focuses on product development.
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Traditional method: Spending reports and audit preparation are left to the last minute.The FIX method: Spending reports are kept up to date all year; you go into the audit with documents ready.
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Result: Slow global growth funded from equity alone.Result: Global growth funded with E-TURQUALITY® support and ready for audit.
What you get with our E-TURQUALITY® consulting
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Right-first-time preparation for the E-TURQUALITY® criteria
Audit criteria in the technology sector differ from those in traditional industry. We analyse your company, from software processes to data security, against the specific metrics of E-TURQUALITY®, and with our Mock Audit sessions we identify gaps before the real audit. -
Financing the costs of global growth
App Store/Play Store commissions, data centre costs and digital advertising budgets are the biggest costs in technology exports. Under E-TURQUALITY®, these costs are supported at 50%; platform commission and digital product promotion have separate upper limits. We plan the items according to the support scope and calculate the share to be covered from equity before the application. -
Keeping your technology team focused
When your developers and product managers deal with bureaucracy, your pace of innovation slows. Acting as an operational shield, we take on all documentation, application and reporting work so your team can focus on writing code and developing the product. -
An investor-grade strategic business plan
We prepare the Strategic Business Plan at the heart of the programme not just for Ministry approval, but as a global vision document. With this plan, detailed from market entry strategies to user acquisition costs, we give evaluators a highly persuasive picture of your company. -
From start-up chaos to systematic management
We tackle the growing pains of formalising the organisation, the biggest challenge for fast-growing technology companies. Without losing your agility, we guide you in building a sustainable management infrastructure where processes are defined and the system, not individuals, carries the work. -
A team that takes on the burden of learning the legislation
In technology, speed is everything. Months lost learning the legislation through trial and error mean lost market share. With our sector experience, we manage the process in line with the legislation and to plan, and we take on the file and reporting workload; your team focuses on the global market.
How our E-TURQUALITY® consulting works
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We review your software processes and data security against E-TURQUALITY® criteria.
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We set up procedures that fit your Scrum and Kanban routines while keeping you agile.
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We prepare the Strategic Business Plan as a roadmap covering the support period, with the rigour of an investor presentation.
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Before the real audit, we review your company through an auditor’s eyes and close the gaps with you.
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We are on site on audit day; after acceptance, we manage support reimbursements.
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We monitor KPIs and annual development reports and spot deviations from the plan early.
How does the E-TURQUALITY® application process work?
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The software life cycle, intellectual property and data security are reviewed against the criteria.
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We put in place a corporate structure and procedures that preserve start-up agility.
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A global growth roadmap covering the support period is prepared, and the application is completed in line with Ministry of Trade legislation.
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Before the real audit, the company is tested from an auditor’s perspective and risks are addressed.
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On-site support is provided on audit day, and follow-up continues until the admission decision.
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Support items are managed, KPIs are monitored and reporting continues.
Eligible cost items
Every support category and the cost items it covers, in one table.
| Support item | Items covered |
|---|---|
Market entry, registration and protection |
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Promotion and marketing |
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Sales and commissions |
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Infrastructure and employment |
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Consulting and strategy |
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Support limits
The base support rate is 50%; for some items, the rate can rise by up to 20 points for spending in target countries. The annual total limit is TRY 500,000,000 per beneficiary; items without a separate limit are supported within this amount.
- Digital product promotionSupport rate 50% support rate: 50% TRY 100,000,000
- Platform commission (App Store, Google Play, etc.)Support rate 50% support rate: 50% TRY 40,000,000
- HostingSupport rate 50% support rate: 50% TRY 7,500,000
- Corporate infrastructure consultingSupport rate 50% support rate: 50% TRY 40,000,000
- Target market consultingSupport rate 50% support rate: 50% TRY 40,000,000
- Domestic employmentSupport rate 50% support rate: 50% TRY 90,000
- Overseas employmentSupport rate 50% support rate: 50% TRY 250,000
- Strategic business planSupport rate 50% support rate: 50% TRY 2,500,000
- Value-added IT projectsSupport rate 50% support rate: 50% TRY 4,000,000
- Advertising, promotion and marketingSupport rate 50% support rate: 50% Within the annual total limit
See other support items (11)
- Corporate websiteSupport rate 50% support rate: 50% Within the annual total limit
- Overseas event participationSupport rate 50% support rate: 50% Within the annual total limit
- Domestic event participationSupport rate 50% support rate: 50% Within the annual total limit
- Agency commissionSupport rate 50% support rate: 50% Within the annual total limit
- Unit (overseas office, shared office, warehouse, bonded warehouse)Support rate 50% support rate: 50% Within the annual total limit
- SoftwareSupport rate 50% support rate: 50% Within programme limits
- Registration and protectionSupport rate 50% support rate: 50% Within the annual total limit
- CertificationSupport rate 50% support rate: 50% Within the annual total limit
- TestingSupport rate 50% support rate: 50% Within the annual total limit
- Reports and database membershipSupport rate 50% support rate: 50% Within the annual total limit
- Membership of international organisationsSupport rate 50% support rate: 50% Within the annual total limit
Source: Presidential Decree No. 10962 (Official Gazette, 27 February 2026), Articles 33, 43 and 44; Ministry of Trade Summary Table of Support Upper Limits. In target countries set by the Ministry, the support rate for marked items can rise by up to 20 points. Limits are updated at the start of each calendar year by the revaluation rate.
Client results
- References
- 250+
- Active clients
- 80+
- Years of experience
- 15+
- Exports achievedto date
- 250 M $
Figures are compiled from FIX records and updated from a single source.
What our clients say
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We financed our App Store commissions and server costs with government support. Our marketing budget eased, and our global downloads hit a record.
C.D.Co-Founder
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We were a local software company; now we are a global technology brand. We owe our growth rate and our overseas offices to this strategic partnership.
A.K.CEO
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We professionalised our organisation without losing our start-up spirit and speed. They built a system-based management structure without compromising our agility.
M.S.CTO
Success stories
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A pioneer in its sector for more than forty years, Ferre chose FIX as its export partner.
Ayçıl Mamur · Ferre
Export Consulting
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Stilevs, one of the brands shaping its sector, joined forces with FIX to pursue fast, sustainable growth.
Paşa Yorulmaz · Stilevs
Export Consulting
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A pioneer in its sector for forty-eight years, Kilim chose FIX as its export partner.
Selma Baydır · Kilim
Export Consulting
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Kaymet, a long-established name in the metal sector, chose FIX as its partner on the export push that led to a Premier League stadium project.
Ahmet Emre Sönmez · Kaymet
Export Consulting
Some of the companies we work with
Other services
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Corporate Development
TURQUALITY® Consulting
We run the TURQUALITY® process end to end, from application to audit and spending management.
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Corporate Development
Brand Programme Consulting
We plan and manage your Brand Support Programme as groundwork for TURQUALITY®.
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Grants and incentives
Grant and Incentive Consulting
We match planned investment and spending to the right support programme before invoicing.
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Grants and incentives
Investment Incentive Consulting
We place your investment in the right programme and manage the Investment Incentive Certificate.
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Exports
Export Consulting
We run the export process with you, from market selection to order talks with buyers.
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Grants and incentives
Export Support
We plan trade fair, promotion and market entry costs with Ministry of Trade support.
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Grants and incentives
TÜBİTAK Consulting
We design and run your R&D and innovation projects under the TÜBİTAK programme that fits you.
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Grants and incentives
KOSGEB Consulting
We manage SME applications for start-up, capacity and digital transformation support.
What determines the E-TURQUALITY® consulting fee?
There is no single tariff. The fee is set for your company based on its maturity, the application scope and the intensity of the work.
Let’s work out the right E-TURQUALITY® plan for you.
If you’d first like to check for yourself which support you qualify for: Try the AIx® Incentive Robot for free (available in Turkish)
What is E-TURQUALITY® consulting?
E-TURQUALITY® consulting means preparing IT and digital intermediation companies for the E-TURQUALITY® programme (formerly Bilişimin Yıldızları) and managing the process end to end. The programme is part of the Branding Programme under Presidential Decree No. 10962. Items are supported at 50%, up to TRY 500,000,000 per beneficiary per year.
At FIX, we run the technical competence analysis, strategic business plan, Mock Audit and spending management. We plan your costs, from App Store commissions to data centre and digital marketing costs, according to the support scope. In the E-TURQUALITY® consulting process, the decision on admission to the programme is made by the Ministry; we work to make sure the file and your corporate structure are ready for that evaluation.
Frequently asked questions
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What exactly does E-TURQUALITY® consulting provide?It prepares your company for the E-TURQUALITY® criteria, builds the strategic business plan…
It prepares your company for the E-TURQUALITY® criteria, builds the strategic business plan, addresses risks through a Mock Audit and makes sure spending within the support scope is managed correctly. -
What is the difference between E-TURQUALITY® and TURQUALITY®?TURQUALITY® is open not only to goods exporters but, under Decree No. 10962, also to brands in…
TURQUALITY® is open not only to goods exporters but, under Decree No. 10962, also to brands in service sectors. E-TURQUALITY® (formerly known as Bilişimin Yıldızları), by contrast, is open only to the IT and digital intermediation sectors; it also supports sector-specific items such as digital product promotion, platform commission, hosting, testing and value-added IT projects.
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Which costs are eligible for support?Platform commission (App Store, Google Play), digital product promotion and hosting in…
Platform commission (App Store, Google Play), digital product promotion and hosting in particular, as well as software, domestic and overseas employment, registration and protection, testing, consulting and value-added IT projects, can be supported at 50%. -
Which companies can apply for E-TURQUALITY®?Companies active in the IT or digital intermediation sector that have a trademark registered in…
Companies active in the IT or digital intermediation sector that have a trademark registered in Türkiye can apply. Up to 2 brands are supported at the same time; the Ministry decides on admission to the programme. -
Why does a Mock Audit matter?IT sector audits involve technical detail.
IT sector audits involve technical detail. A Mock Audit carried out before the real audit brings gaps to light early, so the company goes into the audit prepared. -
What is the first step in E-TURQUALITY® consulting?When you contact us, we assess your company against the programme criteria, run an eligibility…
When you contact us, we assess your company against the programme criteria, run an eligibility analysis and draw up a roadmap for your company.