· 4 min read
Global Branding Strategy | 4 Brand Positioning Models for B2B Manufacturers
How do B2B manufacturers build a global brand? 4 brand positioning models, global PR tactics and how TURQUALITY® can help fund the shift.
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TURQUALITY® and Branding
Guides and updates from FIX Academy on TURQUALITY® and branding.
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· 4 min read
TURQUALITY Requirements 2026: 4 Core Criteria and an Eligibility Guide for Family Companies
Check the TURQUALITY® requirements before you build a file: export record, registered trademark, corporate governance and a five-year business plan.
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· 5 min read
E-TURQUALITY® Requirements: The 4 Criteria in Full
E-TURQUALITY® requirements start with IT or digital intermediation activity and a trademark registered in Türkiye. Then 4 criteria decide your file.
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· 4 min read
What Is TURQUALITY®? Scope, 5 Eligibility Criteria and Support Items
TURQUALITY® is the Ministry of Trade’s programme for building global Turkish brands. Who qualifies, what it funds and how the application works.
